You’ve probably seen plastic clamshells, a packaging often used to hold food items like salad greens, berries, and tomatoes. These sturdy containers keep produce fresh and safe from damage.
They also offer high-clarity visibility, allowing consumers to see the product before purchasing it. Plus, they can be RF-sealed to protect against theft and tampering.
Durability
One of the primary purposes of packaging is to protect the product inside. This is especially important for products that may harm customers if not properly packaged. Such items include electronic components, hardware consumables, health and beauty products, and more. The best option to keep these products protected is with a sturdy clamshell. What is clamshell packaging? Clamshell packaging, as the name suggests, resembles a clam’s shell. It’s a two-piece container typically made of plastic, where one half overlaps the other and hinges at one side.
These plastic packages are not only durable enough to ensure the safety of your products, but they also feature a transparent design that allows your customers to see what they’re getting before they make their purchase. This is particularly useful for food-based hospitality businesses that want their customers to know what they will eat or take home after leaving your establishment.
Clamshells are also easy to open, which benefits those with mobility or sensory issues. Moreover, they are recyclable, allowing your business to meet the growing demand for eco-friendly options. It’ll help your business stand out and impress your customers.
Security
Clamshell packaging is a great option for those who are looking for ways to protect their products. These packages are designed to mold the shape of a product, ensuring that it is protected during shipping and when sold in stores. It helps businesses keep their profits high by lowering the risk of theft and damage.
This protective nature of clamshells is also beneficial to consumers. The clear plastic lets them see the product they are purchasing, which can help build brand trust with customers. It can increase sales and customer loyalty over time.
These packaging styles are also a good choice for food and drink products, as they can be sealed shut to prevent tampering. You will often find these containers in grocery stores and restaurants, storing everything from fresh fruits and vegetables to frozen seafood and barbecue ribs.
In addition, clamshells can be manufactured with additional features to enhance their appeal to shoppers. For example, a printed insert card can be inserted to add marketing messaging and other product information.
Easy to open
Clamshell packaging is attractive to manufacturers because it’s tough, lightweight, cost-effective, and guards against tampering. It’s also a nightmare for consumers, who frequently need help to open these airtight plastic containers without frustration and potential injury.
A few methods exist to open these packages, including using a utility knife or teeth. However, those methods are potentially dangerous and can cause major cuts to your fingers. Instead, try this simple hack for opening plastic clam shells: line up a can opener along the seam and rotate it to cut it open quickly.
Aside from making it easier for customers to open products, clamshell packaging makes the items inside look more appealing on store shelves. It can be especially important for food-based hospitality businesses, as it lets patrons see what they’re getting and ensures they receive the best quality of their meals. It can also help reduce shrinkage and returns, which can be costly for retailers. As an added benefit, clamshell packaging is recyclable and made from durable materials that won’t degrade in landfills.
Versatility
Regarding retail packaging, clamshell plastic containers are known for their versatility. They provide protection and high visibility for various products, including electronics, toys, personal gear, and food. And, because they can be sealed with an RF seal that requires more than just your fingers to open, they’re also a great deterrent against petty theft and product tampering.
This type of packaging is also increasingly common in restaurants and fast-food settings like diners and food trucks, where it can be used for burgers, sandwiches, and pies. They’re especially useful for storing these foods in refrigerated spaces where they can be kept fresh and safe from airborne contaminants during storage, transit, and shipping. As a result, they’re a popular choice for businesses looking to reduce their environmental impact and stay on top of FDA compliance. And, because they can be printed or colored with a company’s logo or graphics, these packages make a great branding tool for companies seeking to stand out. They’re also an eye-catching option that draws customers in and encourages them to purchase.
Customization
There is a wide range of customization options for clamshell packaging, meaning you can tailor your package to fit the products and brands you sell. It allows you to make a unique and attractive product package, helping to attract customers and boost sales.
Clamshell packages in supermarkets and other retail stores often store products from fruit and vegetables to frozen seafood to BBQ ribs or cookies. They are also becoming increasingly popular in hospitality settings like restaurants and food trucks, providing an ideal solution for packing up to-go orders.
Using secure clamshell plastic packaging ensures your products stay safe during transit, especially in cases of food, drugs, or other highly regulated substances. It protects against contamination, which can lead to loss of revenue and potentially even legal issues for your business. It can also help prevent theft by providing a strong deterrent for shoplifters, as opening and closing the package without removing the product inside is difficult. The clear design also allows for complete visibility, which can help promote your brand and attract potential customers.
