In April, Google finally began to veto the lawlessness and spam building up in the names of apps and developers on Google Play. Then they announced the impending change in policies against misleading names on Google Play. Now Google has announced when this rule will take effect: September 29.
As of September 29, Google will ban the use of text and graphics spam in names, icons, and developer names on Google Play. Part of these changes will involve reverting to the maximum length of 30 characters for application names.
Spam will stop
Little by little, Google Play has become the Wild West, with very little control and apps with extraordinary claims that are simply a lie. As if that weren’t enough, in 2017 Google increased the maximum app name size from 30 to 50 characters. The result was predictable: apps that have mileage names where a lot of extras are added that aren’t really the app name.
In April, Google decided to veto a series of measures aimed at curbing these abusive practices. The name of the app was again a maximum of 30 characters, the use of words implying its rating, price or other details in the names of apps, developers and icons was prohibited.
Examples of apps with emojis in their names
Likewise, misleading elements were banned in icons, the use of all caps unless it was the official brand name, and, probably to the joy of many, the use of emojis and dots. emoticons has been banned.
The changes also affect the screenshots developers upload to illustrate their app or game. Google wants them to represent the app in a way that is true to the game, to provide enough information for the user to decide. whether they want to install it or not and they want to avoid using words like “Free” or “The best …” in them.
All these measures were announced in the form of a notice in April, with a view to their application from the second half of 2021. Now, Google has announced the entry into force of several policy changes, including these. It will come into effect on September 29, to the joy of many.
Via | Android Police