According to the latest report by IMARC Group, titled, “Eastern Europe Online Pharmacy Market Size : Industry Trends, Share, Growth, Opportunity and Forecast 2021-2026″, the Eastern Europe online pharmacy market to continue its strong growth during the next five years.
Online pharmacy refers to drugstores that utilize e-commerce platforms for delivering medicines and pharma products. It can be broadly divided into independent internet-only outlets, online channels of brick-and-mortar drugstores, and outlets that promote pharmacies. Online pharmacies allow access to a wide range of products, tracking of the entire shipping process, selection of delivery slots, flexible payment options, etc.
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In Eastern Europe, the increasing popularity of smart devices and the high internet connectivity are primarily driving the online pharmacy market. Moreover, the expanding pharmaceutical sector and the growing adoption of hassle-free means for delivery of medicines, medical devices, personal care products, etc., are further augmenting the market growth. Several renowned brick-and-mortar pharmacy chains across the region are incorporating online distribution channels in their business to expand their consumer base. Moreover, the increasing consumer awareness about the additional advantages of online pharmacy services, such as express delivery options, discounts, cashback, etc., is also propelling the regional market growth. Furthermore, the rising penetration of advanced technologies and digitization trends, such as artificial intelligence (AI), the Internet of Things (IoT), predictive analytics, and Big Data for healthcare records storage, customization of product search, enhanced consumer engagement, etc., are expected to continue catalyzing the demand for online pharmacies in Eastern Europe.
Note: We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
The competitive landscape of the industry has also been examined with some of the keyplayers being
- Apotheka SIA,
- AZETA Sia,
- EXTRAPHARMA online pharmacy,
- Lékárna WPK sro,
- 1MG Technologies Pvt. Ltd,
- Pelion SA,
- Zur Rose Group AG.
For more information about this report visit: https://www.imarcgroup.com/eastern-europe-online-pharmacy-market
Breakup by Type:
- Over the Counter (OCT)
Breakup by Platform:
Breakup by End-Use:
- Hospitals and Clinics
- Personal Use
- Government Research
Breakup by Application:
- Personal Care
- Devices and Surgical
Breakup by Region:
- Czech Republic
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