No matter the extent of the pandemic, Apple and Spain get along. The company sent out a press release reporting activity in the country, where it has confirmed 400 new hires in the past 12 months and promises 100 more jobs in the coming year. It represents a growth of 20% compared to the total of 1,800 direct Spanish jobs.
Some of those hires are for staff at Vilynx, a Spanish startup acquired by Apple, which is now working to improve Siri in more than 25 languages. The offices where they work from Barcelona, located in front of the Apple Store on Passeig de Gràcia, are almost complete. In total, including indirect positions, Apple expects to have contributed to the creation of more than 70,000 jobs.
Another figure that Apple gives is the 1,500 million euros invested in the country over the past five years. This money was spent on suppliers and developers, “promoting economic development” in Spain. The eleven Apple Stores open in Madrid, Barcelona, Murcia, Malaga, Valencia, Valladolid and Zaragoza are also mentioned; although it is not detailed if there is a possibility of other openings in the future.
Pedro Sánchez will visit Apple Park
The publication of this press release does not appear to be a coincidence. The President of the Spanish Government, Pedro Sánchez, is on tour seeking investments for the country’s tech startups. Apple also confirms that it will visit Apple Park and meet Tim Cook this Friday.
What is discussed at this meeting will remain private, although Sánchez surely wants Apple to track this rate of investment and employment in Spain so that it contributes to the economic recovery. The worst of the pandemic has passed in many parts of the world, and it is time to plan in a positive way again.